Privacy Policy
Privacy Policy for Premier Optical
Effective Date: September 12, 2024
At Premier Optical, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website or use our services.
Information We Collect
We may collect the following types of personal information:
- Contact Details: Name, email address, phone number, mailing address.
- Medical Information: Data related to your eye health, prescriptions, and medical history.
- Payment Information: Credit card or payment details used for transactions.
- Appointment Details: Scheduling and appointment history.
- Device and Usage Information: IP address, browser type, operating system, and browsing patterns collected through cookies and similar technologies.
Legal Basis for Processing
We process personal data under the following legal grounds:
- Consent: Where you have given explicit consent (e.g., for marketing purposes).
- Contractual Necessity: To provide the services you requested.
- Legal Obligation: To comply with applicable laws and regulations.
- Legitimate Interests: For business improvement, fraud prevention, and customer service.
How We Use Your Information
We use the collected information for the following purposes:
- Service Provision: To provide eye care services and products, including prescription and medical consultation.
- Appointment Management: To schedule, confirm, and manage your appointments.
- Transaction Processing: To process payments for services and products.
- Communication: To communicate with you about our services, promotions, and updates.
- Website Improvement: To analyze usage data and improve our website’s functionality and user experience.
- Legal Compliance: To fulfill our legal and regulatory obligations.
Information Sharing and Disclosure
We do not sell or rent your personal information to third parties. We may share your data with the following parties under specific circumstances:
- Healthcare Providers: Involved in your eye care, such as optometrists and specialists.
- Service Providers: Third-party vendors who assist with operations such as payment processing, cloud storage, or appointment systems, under strict contractual agreements.
- Legal Authorities: When required by law, to comply with subpoenas, court orders, or legal proceedings.
International Data Transfers
If you are accessing our services from outside Canada, your information may be transferred to and stored on servers located in countries where data protection laws may differ. We ensure that such transfers are conducted in compliance with applicable data protection regulations.
Data Security
We implement industry-standard technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include encryption, secure servers, and access controls.
Your Rights
You have specific rights concerning your personal data, including:
- Access: Request access to the personal information we hold about you.
- Correction: Request corrections to any inaccurate or incomplete data.
- Deletion: Request the deletion of your personal information, where legally applicable (e.g., where processing is based on consent).
- Data Portability: Request a copy of your data in a structured, machine-readable format.
- Objection to Processing: Object to certain processing activities, such as direct marketing.
- Withdraw Consent: Withdraw your consent where the processing is based on consent, without affecting the lawfulness of processing before withdrawal.
To exercise these rights, please contact us at the details provided below.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to improve your browsing experience, analyze site traffic, and understand how users engage with our services.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any significant changes will be communicated by posting the updated policy on our website, and where required by law, we will seek your consent for material changes.
Contact Us
If you have any questions or concerns regarding this Privacy Policy or wish to exercise your rights, you may contact us at:
Premier Optical
258 King St N
Waterloo, ON N2J 2Y9
Canada
Phone: (519) 888-1919
Email: info@premieroptical.ca
This Privacy Policy was last updated on September 12, 2024.